More specifically, when you write something that will be published or broadcast, have someone else read and review it. If you stare at a text long enough, you no longer see the mistakes or anomalies, as obvious as they may be. (click the picture for a bigger view)
This applies to every text, from your web site to your news release, from your resumé to a love letter. Slide presentations, annual statements, everything that goes public is worth revising.
It’s better to have a colleague think that you are slipping, than to have a client (or employer) think you are irresponsible or just plain bad. It only takes one…
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