Pourquoi travaillerait-on avec des clients qui font des trucs qu’on n’achèterait pas?
Basics of Risk Management – a Layman’s Guide
Risk Management has been gaining in importance in PR discussions, and that’s a good thing – understanding the issues surrounding any risk management-related issue will help any communications professional be better at their job should they be required to intervene.
Here are the 4 basic components of Threat / Risk Analysis:…
Fixing the right problem. Or: Avoiding professional failure with better definitions
Some people would say that a doorman or security guard is there to keep people out, to manage the door and/or for crowd control. That makes him the law. He only has the power to say no. Another way to look at it is to make sure that the person at the door lets the right people in, with the power to [...]
Do you know YOUR industry’s dirty secret?
In Quebec, welfare checks are issued on the first day of the month. That same week, virtually every grocery store has almost no important sales or specials, aside from a few loss-leaders. Regular items, which are used to measure the cost of living (basics/essentials, like milk, bread, meat and vegetables) and items regularly purchased by [...]
5-step plan for success
1 – Stay polite 2 – Be on time 3 – Think big 4 – Work hard 5 – Have fun